This morning I received a notice from the finance department: The deposit of Australian VIP customer Anne has been received, and the order of 900,000 glass candle vessels has been finalized. So today's breakfast tastes as sweet as honey.
Anne has been purchasing glass candle vessels from Sunny Glassware for 9 consecutive years. As usual, she always pays 30% deposit very readily. We then arrange production and arrange shipment after receiving the final payment. You may ask, why do customers who have cooperated for so long not enjoy the zero deposit account period benefit?
My friend who once had a very painful experience. Because he easily trusted a customer who had cooperated for 2 years, he arranged production without receiving a deposit. When it was time to ship, the freight rate happened to rise rapidly, and the freight cost increased dramatically. The customer felt that the freight was higher than the value of the goods, so he directly abandoned the goods and the payment was never paid. But the production cost had already been incurred, so my friend had to sell the goods to Amazon merchants at a low price and barely recovered the cost. Unexpectedly, this batch of goods was a hot-selling product of the customer. This Amazon merchant directly seized the sales opportunity, making the customer regret it. This unpleasant cooperation made both the buyer and the seller lose.
Doing business on credit is gambling. If you owe less, it is a small gamble, and if you owe more, it is a big gamble. Small gambling is fun, but big gambling is fatal.
Sunny does not do business on credit, because 80% of the glass candle vessels purchased by customers are personalized and customized, with a 30% deposit, our production costs are guaranteed, and we will not arbitrarily ask for price increases due to rising raw material prices.
Sunny does not do business on credit, which may cause us to lose some customers, but it allows us to gain a large number of high-quality customers with financial strength and responsibility.
Sunny does not do business on credit, saving time and energy for debt collection (debt collection is a hard job, and it is not money but hatred that is needed, which is mentally exhausting). We spend more time on improving the quality of glass candle vessels. With the improvement of product quality, the customer repurchase rate will also increase accordingly. The good reputation of the brand is invisibly formed in the hearts of consumers, and customers are more worry-free.
Sunny does not do business on credit, which makes our cash flow healthier, pays workers wages in time, and allows technical workers in the workshop to produce with peace of mind. Retaining senior talents is the basis for quality assurance. Our technical workers basically have more than 10 years of industry experience to deal with various customized glass candle vessel requirements.
Maintaining a healthy, orderly and long-term business cooperation is based on mutual trust and support. Sunny Glassware and customers have reached a consensus: the 30% deposit is a trust from the buyer to the seller, and conversely, it is also a commitment from the seller to the buyer.
Sunny Glassware has been deeply involved in the furniture glassware industry for more than 20 years, and has always adhered to the high-quality and mutually beneficial business model. Customers are spread across more than 30 countries around the world, and 70% of customers have repeat purchases. Maybe you don't believe it, but this is the fact. Welcome to try the order, we speak with facts.
