Sunny Glassware once faced the problem of delayed payment from customers. Based on the good cooperative relationship with customers for nearly 10 years and the company's more than 20 years of experience in the export and wholesale of glassware, with its solid financial strength and trust in customers, Sunny decided to extend the payment cycle for customers by one month to help them overcome the financial difficulties during the merger and reorganization period, and finally achieved a three-fold increase in sales performance.
In May 2024, when the financial manager Tina submitted the accounts receivable list to me, she specifically pointed out that the accounts receivable of customer BS had reached 1 million US dollars, which required special attention and strengthened collection. Customer BS found Sunny Glassware through Google search in 2015 and began to purchase glass candle jars. Over the past 10 years, I have witnessed the customer's gradual development from a small workshop to a well-known brand in the aromatherapy industry. Even during the three difficult years brought by the epidemic, Sunny still insisted on delivering on time with guaranteed quality and quantity. However, since 2024, BS has encountered capital turnover problems, and payment has begun to be delayed.
Although the BS brand has a high market recognition in the aromatherapy industry, its products continue to be popular with consumers and orders continue to flow in, the company is undergoing asset restructuring and payment to suppliers is frequently delayed, resulting in the termination of cooperation with many suppliers due to the risk of payment collection. Through in-depth research, Sunny learned that the terminal market of BS highly recognized its products. After careful consideration, we decided to extend the payment period for customers by one month to ease their financial pressure.
Half a year later, BS was acquired by a strong enterprise and successfully overcame the difficulties. In the first half of 2025, BS's purchase volume from Sunny Glassware increased 3 times. At the same time, due to the popularity of the newly designed candle jars and perfume bottle packaging, the market demand was strong, and the mode of transportation was gradually changed from traditional sea transportation to air transportation. As a company veteran, BS Purchasing Director Roma has been keeping in touch with me. After the company's financial pressure was relieved, he excitedly told me that the new chairman would come to China in person to visit Sunny Glassware and thank us for our support and companionship. He said that at a critical time, he was grateful for Sunny Glassware firm's support, otherwise he might have left his beloved position with regret.
Sunny Glassware's support for its customers' BS is not an isolated case. In the European and American markets, there are many well-known aromatherapy brands that have cooperated with Sunny Glassware for more than ten years, growing from a small workshop to a leading company in the industry.
As Honoré de Balzac said, "Where one person alone may perish, two people together may be saved." The mutual trust and perseverance over the past decade have condensed into a solid foundation for cooperation in the tempering of time. Sunny Glassware knows that its true value has long been reflected in every time its customers rise from adversity.
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